Can I customize what Compelling finds or scores?

Yes. You can define what an ideal customer looks like for your business, and Compelling will adapt accordingly.

You can customize the scoring logic, select the types of signals to monitor (for example, company growth, technology adoption, or sustainability efforts), and adjust the way contacts are prioritized.

This flexibility allows the system to align closely with your specific go-to-market motion, rather than relying on a generic scoring model.

All customization options can be changed at any time as your ICP or sales strategy evolves.